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How to Sell & Serve

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Matt will reveal exactly what to say during sales conversations to ensure that they result in more sales, more revenue, and ultimately, you being able to serve more people. Matthew Elwell and Nick James co-founded the Elite Closing Academy in August 2018, a place for Entrepreneurs, Business Owners and Sales Teams to dramatically increase their sales without coming across as pushy or manipulative. They offer professional accredited (IAPC&M) sales and closing training, coaching and mentoring packages to sales teams and individuals all around the world. Every single month, their members get training, development and coaching on how to serve, sell and close at an Elite level. If you’re ready to turn uncertainty in sales conversations into clarity and confidence, this session is your chance to gain the tools to make it happen. You’ll leave with: · Proven Phrases that take the guesswork out of handling objections and closing deals · Techniques to build genuine connections with your clients, and · A Clear Sales Approach that makes closing feel natural, not forced · Everything Matt will teach is designed to be applied immediately, so you’ll be able to see results immediately you implement them.. Ready to transform the way you sell?...

The Vulcan Sessions 9: Google AI ate my SEO! Now what?!

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Hear from Natalie de Weerd on how AI is reshaping SEO - what’s changed, what still works and what you can do to keep your content visible with Natalie de Weerd Remember when SEO was all about ranking #1 on Google? You’d sprinkle in some keywords, get a few backlinks, and boom! Traffic rolled in. Now, AI is rewriting search results, answering questions before users even click, and making old-school SEO feel like a relic of the past. In this talk, Natalie will dive into how AI is reshaping SEO. We’ll cover what’s changed, what still works, and what you can do to keep your content visible in an AI-driven search world. Whether you're a designer, developer, or a business owner trying to stay ahead, you’ll walk away with actionable strategies to keep your website relevant. Plus, Natalie will touch on how AI-powered search engines like ChatGPT are changing how people find information beyond Google. SEO isn’t dead, but it’s evolving fast. Let’s get into what’s happening, why it matters, and how you can adapt. About Natalie de Weerd As the self-proclaimed “Queen Nerd” of Altavia UK, Natalie head’s up a team of talented digital designers and developers, serving a...

Vulcan Works Open Day

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Experience the innovative projects and initiatives at Vulcan Works during our Open Day Welcome to Vulcan Works Open Day! Join us at Vulcan Works - Offices & Coworking Space for a day filled with networking, and discovering new opportunities. Whether you're a freelancer, entrepreneur, or just curious about coworking spaces, this event is for you! Explore our modern facilities, tour our offices and meet our vibrant community. Don't miss this chance to see firsthand what makes Vulcan Works the perfect place to work and connect. Mark your calendar and come along to Vulcan Works Open Day – we can't wait to show you around!

Cowork Crew Northampton

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Cowork Crew takes the best bits of coworking and networking and jumbles it together in a once-a-month 1 day event. We'd love you to join us!

Hot Desk with NNBN at Vulcan Works.

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Struggling to get work done at home ? Do you need a change of scenary ? Miss working as a team ? Looking to bounce ideas off others ? Join us at Vulcan Works for some hot desking and we'll work with you to help you feel some love!!! Free to attend and includes coffee!

Free Entry

Mavis Technologies – INVESTOR OPEN DAY

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Join us at Mavis Technologies' Investor Open Day on 30th April 2025, to learn more about becoming an investor! Come join us for an exciting INVESTOR OPEN DAY at Vulcan Works - Offices & Coworking Space! This is your chance to hear our investment pitch, meet the Advisory Board, have a tour of our facilities, and network. Mavis Technologies Ltd

Free Entry

TMM IRL: Beyond the Rainbow – building LGBTQIA+ inclusion into your work and workplaces

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

The Northampton Marketing Meetup is an informal, friendly place for the marketers of Northants to meet, learn, and share knowledge with one another. Come in ‘listen’ not ‘sell’ mode ? We’re heading back to the lovely Vulcan Works for this one, and we just want to get together, say hello, have a chat, and have a nice time. Think of this as a community event, where the focus is very much on you meeting other people in a chilled out friendly space. We’ll chat over food and drink, listen to an inspirational speaker or two, chat some more, and go home buzzing with new contacts and new ideas. Let’s have a lovely night in the company of some amazin’ people. ——————– Speaker: Chris Dunne, CEO at Outvertising Topic: Beyond the Rainbow: building LGBTQIA+ inclusion into your work and workplaces Marketing has the power to create positive societal change. At a time when LGBTQIA+ people are coming under increasing attack from politicians and sections of the media, allies and advocates in our industry are looking for meaningful and tangible ways to support the community in their work and how they do business. This session will: • Outline some of the challenges...

Create. Record. Thrive.

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Meet The Pod Collective Curious about podcasting? Already creating and want to level up? Come along to our exclusive Meet & Greet event and find out how The Pod Collective can support your journey — from idea to broadcast. Whether you're a content creator, business owner, or influencer, The Pod Collective are your one-stop solution for professional podcasting. Who Are The Pod Collective? The Pod Collective is your one-stop shop for all things podcasting. Whether you’re a creator, influencer, or business, they offer the tools, expertise, and professional spaces to help your ideas thrive. From state-of-the-art studios to full-service production and promotion, they’re here to amplify your voice. What to Expect at the Meet & Greet ? Learn how they manage podcasts from concept to distribution ? Chat with Hugo & Jack about how they can support your podcast journey ? Connect with other creators, businesses, and content pros Whether you're just getting started or looking to level up your content, come say hello and see how The Pod Collective can support your story. ? Ready to turn your ideas into a podcast? Register now and join us at Vulcan Works.

The Vulcan Sessions 10: AI and Brand Marketing

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Frances Gordon As AI-generated content becomes mainstream, being true to a distinctive brand voice is more critical than ever. In this session, you’ll discover how to define clear guidelines that can be translated into effective AI prompts. So you can communicate your unique brand personality in a consistent way, across all your content. Delegates will walk away with these take-aways: Strategies to define and refine your brand voice as you integrate AI We’ll look at practical exercises to identify brand voice traits clearly enough to communicate to AI. I’ll show a simple template to document brand voice principles effectively. Techniques for turning brand voice guidelines into effective AI prompts We’ll have some fun translating abstract voice attributes (e.g., “confident” or “friendly”) into prompt language. How to keep consistency in voice and tone across human and AI-generated content We’ll go through a checklist for editing and reviewing AI-generated content to make it consistent with human-generated materials. About Frances Gordon Frances Gordon is Director of Narratology, a boutique content agency based in Northampton. She helps banks, fintechs and tech companies create and manage content that stays true to their voice in an AI-driven world. Her training courses focus on using AI responsibly...

Creating Equalz – Pamoja Njia Bora Launch Event.

Vulcan Works 34-38 Guildhall Rd, northampton, Northamptonshire, United Kingdom

Creating Equalz presents Pamoja Njia Bora: a new path for change, connection, and community. Creating Equalz proudly invites you to join us for a special morning event as we launch the Pamoja Njia Bora Programme. We’re delighted to invite you to the official launch of Pamoja Njia Bora — a new and important programme that’s all about creating better connections in our communities and encouraging more positive dynamics among us. Come and meet others passionate about building a safer, more supportive future. The morning will include a warm welcome, an introduction to the project, and space to explore what’s ahead. About the Programme Pamoja Njia Bora (meaning "Better Way Together") is a behaviour change programme tailored specifically for Black African, Caribbean, and Mixed Heritage men and their communities. Spanning Northamptonshire, Nottinghamshire, and Derbyshire, the programme offers culturally responsive and trauma-informed support that helps participants: Understand and shift harmful behaviours Build and maintain healthy relationships Take accountability and make real, lasting change This is about awareness, education, and transformation — with community at its heart. We’re excited to share what’s to come, and we hope you’ll be part of this meaningful journey.

Free Entry
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